Corporate Marketing Tactics for Your Equine Business
As an equine professional, your day starts at sunrise and it doesn’t stop until long after the sun goes down. Get your time back. Stay focused on making a positive impact on the lives of equines and equestrians. I’ll focus on growing your business.
Authenticity. That single word should shape your entire marketing strategy. At its heart, equine marketing is all about building meaningful relationships between you and your customers. You can’t do that without authenticity.
If you’re looking for a marketer who will spin half-truths, look elsewhere. If you’re looking for a strategist who will dive deep into your business and play to your strengths, then you’re in the right place.
What I Offer
At the heart of every piece of content, video, and marketing pitch is good writing. With published works in magazines like Practical Horseman, you can rest assured that your marketing will be crafted professionally.
At Golden Fleece Farm, I deploy tried-and-true corporate marketing tactics for your business. Does your equine marketing have an overarching strategy or are you taking shots in the dark?
Authentic, genuine, and truthful. Here, you’ll find messaging crafted for equestrians, by an equestrian. Market your business via meaningful content that builds relationships between your business and potential leads.
About Golden Fleece Farm
If we could act a little more according to common sense, and a good deal less according to fashion, we should find many things work easier.Anna Sewell, Black Beauty
Golden Fleece Farm is the marriage of my two passions: horses and writing. Through GFF, I’m able to put my marketing skills to work for a group of people that I truly believe in: equestrians. Established in January 2020, Golden Fleece Farm’s mission is to help equine professionals succeed and grow their businesses in order to continue making a positive impact on the lives of horses and equestrians everywhere.
I strive to only work with businesses whose mission I truly believe in.
- The MiddleI’m a liberal white woman who married a police officer. Here’s my take on George Floyd’s Death.
- Disingenuous Truths & Equine MarketingThere’s a scene in the movie “Elf” that I think sums up most modern marketing pretty accurately. Will Farrell walks by a coffee shop with a sign on the window that says something along the lines of “World’s Best Coffee.” Throwing open the door, he runs in and shouts “Congratulations!Continue reading “Disingenuous Truths & Equine Marketing”
- Elbow Grease and PatienceRiding horses can feel a lot like banging your head against the wall. You put the best feed, care, and training into an animal– a partner– only to have it pull a shoe and come up lame the day before a horse show. All of that blood, sweat, tears, and dreams dashed. I’ll let you in on a little secret: marketing is the same way.
Take Your Equine Business to New Heights
Set you and your business up for future success. Click the button below for a free 30-minute equine marketing consultation.