The Turtle & The Hare

SEO vs. Paid ads. Which equestrian marketing strategy do you need? Remember the story of the turtle and the hare? It’s a little like that.

Disingenuous Truths & Equine Marketing

There’s a scene in the movie “Elf” that I think sums up most modern marketing pretty accurately. Will Farrell walks by a coffee shop with a sign on the window that says something along the lines of “World’s Best Coffee.” Throwing open the door, he runs in and shouts “Congratulations! You did it!” The restContinue reading “Disingenuous Truths & Equine Marketing”